The NME is similar to kerrang , a well known magazine which uses the similar conventions. Much like kerrang it uses a well known band on the front cover to attract its audience. However compared to kerrang it seems that NME is less formal with bold colours , rotated pictures and over lapping head lines. This shows that the audience its looking for is a wide range as it can appeal to many people. Nme also uses the conventions like personal pronouns to engage the audience , famous person on the background which makes people interested and sub titles which explain the titles . Its mast head is also on the top third of the page , this is a very similar magazine to kerrang.
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